Welcome to Part 5 of 10 of the Milestone Map (PDF). I’m going to jump right into it. Ready?
My Goal: Start My Own Private English Teaching
This is not my current goal. It was a goal I made for myself in 2015. If you want to read the full details, go back to Decide my goals.
So, I became a private English teacher. I spent the first year studying more English than I did Japanese. And, there was a purpose for that.
You see, I had well-defined milestones I aimed to achieve in order to grow my business.
|MILESTONE #1:||Find 10 students (any age) that want private lessons||✔|
|MILESTONE #2:||Scale my business to 45 students in 3 months||✔|
|MILESTONE #3:||Start a summer program for kids teaching 2 to 3 groups of 10+ students each||✘|
|MILESTONE #4:||Save $2000 CAD per month||✔|
|MILESTONE #5:||Earn at least $4000 CAD per month||✔|
|MILESTONE #6:||Design a custom program for a private school and sell them the rights||✘|
In all honesty, my milestone map didn’t look like this. Instead, I focused on key segments and hacked away at those.
For example, my financial goals looked like this:
|MILESTONE #1:||Earn $500 CAD per month||✔|
|MILESTONE #2:||Earn $1000 CAD per month||✔|
|MILESTONE #3:||Earn $1500 CAD per month||✔|
|MILESTONE #4:||Earn $2000 CAD per month||✔|
|MILESTONE #5:||Earn $2500 CAD per month||✔|
|MILESTONE #6:||Earn $3000 CAD per month||✔|
|MILESTONE #7:||Earn $5000 CAD per month||✘|
|MILESTONE #8:||Earn $7500 CAD per month||✘|
Then, I created various other milestones as I understood my business and my positioning better. For example, as the year progressed, I defined my milestones for season events and marketing activities:
|MILESTONE #1:||Host monthly social events for business class students||✔|
|MILESTONE #2:||Host a summer English activity program for middle school and high school students||✘|
|MILESTONE #3:||Host a Christmas event dedicated to students||✔|
|MILESTONE #4:||Host monthly activities related to art and conversation||✔|
As I laid out my milestones, I found myself more motivated to wake up, work on my business, and try to achieve these incremental steps toward my success.
Sometimes were easier than others. For example, I would get lucky and introduced to 10+ new students when another local teacher decided to move to Tokyo.
Other weeks, my marketing was just off the mark and I couldn’t break through to people.
The first few months were the most challenging, yet, these milestones put my overall goal into perspective so I could give myself direction even during moments when I felt totally lost.
Anyway, I’m not going to reveal much more about my English teaching experience now, so, stay tuned for parts 07 and 09 to learn more!
5-STEP MILESTONE MAP
Overcome Your Struggles & Achieve Your Goals:
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