The Boron Letters is a cult classic for any copywriter.
I discovered Gary Halbert’s book while cycling through the Philippines, burning through my savings, and struggling to kickoff a freelance copywriting career.
It’s not your usual “how to be a copywriter” book. Instead, it’s a series of letters written from a father in prison to his son.
Honestly, Gary Halbert is the father every copywriter needs. You must read his book. Especially if you, like me, don’t have any friends or family to teach you the chops to get rich with writing.
You can read the Boron Letters for free below, or grab a physical copy of the book here if that’s your preference.
Read The Boron Letters by Gary Halbert for Free
p.s.,
The Boron Letters by Gary Halbert taught me a style of writing that was both inspiring and persuasive. It also revealed the power and importance of using “p.s.” to summarize, reiterate, emphasize, and sell.