The Boron Letters by Gary Halbert

The Boron Letters by Gary Halbert

The Boron Letters is a cult classic for any copywriter. I discovered Gary Halbert’s book while cycling through the Philippines, burning through my savings, and struggling to kickoff a freelance copywriting career. It’s not your usual “how to be a copywriter” book. Instead, it’s a series of letters written from a father in prison to … Read more

I Got Paid $12 Dollars for My First Paid Writing Job

How I Made $12 for Copywriting

A copywriter’s sole purpose in life is to help their clients create new value for their business. This value could be seen as improving relationships with customers, attracting more visitors to a website, and so on. In exchange for the value provided by your copywriting services — how does that translate into a paid copywriting … Read more