The Boron Letters by Gary Halbert

The Boron Letters by Gary Halbert

The Boron Letters is a cult classic for any copywriter. I discovered Gary Halbert’s book while cycling through the Philippines, burning through my savings, and struggling to kickoff a freelance copywriting career. It’s not your usual “how to be a copywriter” book. Instead, it’s a series of letters written from a father in prison to … Read more

One third of life completed

One third of life completed

Yesterday I turned 36 years old. It’s not a major milestone in the grand scheme of aging, but it got me thinking—my life may be one third completed. Of course, that assumes I’ll be a centenarian—a person who lives to be 100 years old NOT a mythical half-human, half-horse creature (although that’d be cool, eh?). … Read more